Developer Lend Lease has begun sales of its Trafalgar Place development, the first phase of the £1.5 billion regeneration of Elephant & Castle's Heygate Estate.
The 235-home Rodney Road scheme was designed by architects Rijke Marsh Morgan and is due for completion by autumn 2015.
The release of the homes follows the successful launch earlier this year of One The Elephant, Lend Lease’s 37-storey tower in Elephant & Castle, which is due to complete in 2016 and will provide 284 new homes.
Mark Dickinson, managing director of Lend Lease’s development business, said: “The new homes at Trafalgar Place will be the first to be completed as part of the £1.5bn regeneration of Elephant & Castle which will transform the area into one of the most exciting and best connected places to live in London.”
“The Trafalgar Place homes will all include a private balcony, terrace or garden. Residents will also be able to enjoy generous green spaces including a rooftop terrace and woodland park play area.
"These will be some of the most sustainable and energy efficient places to live yet built in Britain.”
The £1.5bn regeneration of Elephant & Castle is being delivered by Lend Lease in partnership with Southwark Council.
Over the next 15 years, the regeneration will deliver approximately 3,000 new homes, shops, restaurants, community facilities and Central London’s largest new park in 70 years.
"We've already surpassed one degree of global warming," said Kristen Buida, manager of the London Climate Change Partnership.